Lifestyle Store + Omni Channel: Store App + eCommerce + Brick & Mortar
Currently, sustainable retail is defined as organizations taking measures to ensure their business, manufacturing, and production processes don’t negatively impact the environment. But we can do better…
We’ve embarked on a journey to empower manufacturers driven by a commitment to crafting products that not only meet market needs but also contribute positively to our planet and humanity.
Sustainable Market is dedicated to connecting startups producing sustainable or Sustainable Development Goal (SDG) focused products with conscious consumers. This new, eco-product Lifestyle store will offer innovative startups a platform to reach new customers in our stores; our custom app will also inform customers of the positive impact their purchases made on the planet and on our e-commerce site.

Retail for the betterment of the planet!
Currently, sustainable retail is defined as organizations taking measures to ensure their business, manufacturing, and production processes don’t negatively impact the environment. But we can do better…
We’ve embarked on a journey to empower startups driven by a commitment to crafting products that not only meet market needs but also contribute positively to our planet and humanity.
Sustainable Market is dedicated to connecting startups producing sustainable or Sustainable Development Goal (SDG) focused products with conscious consumers. This new, 100% sustainable product Lifestyle store will offer innovation startups a platform to reach new customers in our stores; our custom app will also inform customers of the positive impact their purchases made on the planet and on our e-commerce site.
= too much waste
While crafting GRV’s GTM offering, we found a crucial gap.
Startups struggle in a market dominated by cheaper yet harmful alternatives. customers seek sustainable products but struggle with accessibility.
The challenge isn’t adoption; it’s accessibility.
Introducing Sustainable Market-an all- sustainable lifestyle marketplace. It provides an omni-channel experience where customers can explore, learn about, and purchase products, enabling them to lead a fully sustainable lifestyle.
The future we face
Every year, billions of pounds of waste are created by retail operations around the world. This waste comes from packaging, unsold merchandise, and general operational waste like office supplies
We believe there is a better way!
Tech + Impact + Sustainable, Quality Products & Businesses

Billion
Pounds
Billion
Billion
Every year, US retail stores generate about 16 billion pounds of food waste.
Every year, the average US consumer throws away 81.5 pounds of clothes.
Each year, 33 billion pounds of plastic enter the ocean every year.
Every year, 5 billion pounds worth of waste is generated through returns.
Billion
Every year, US retail stores generate about 16 billion pounds of food waste.
Pounds
Every year, the average US consumer throws away 81.5 pounds of clothes.
Billion
Each year, 33 billion pounds of plastic enter the ocean every year.
Billion
Every year, 5 billion pounds worth of waste is generated through returns.
